Network Marketing / MLM

Learn About the Best MLM Companies Here! Multi-Level Marketing in Australia is the Fastest-Growing Industry.

As Australia and New Zealand’s top enroller of Isagenix products since 2014, I understand how to build a successful network marketing business. These posts offer advice and insight into the latest industry trends and opportunities, particularly if you are undertaking MLM from home or focusing on recruiting via various online marketing channels.

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If you are interested in this exciting opportunity, please don’t hesitate to contact me via email at or call me on 0411 860 746.

Monday, Nov 27, 2017

Make the Money You’ve Earned in Network Marketing Work for You

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Have you found success in network marketing but now find yourself asking, okay what’s next? If so, you’re not alone. Thousands of successful entrepreneurs ahead of you have asked the same question, myself included.

As of now, you’re a business owner. You have Web properties, assets, and people working to make you money day in and day out. Your money should work for you too.

Sure, the banks have stabilised, but you don’t want to earn a paltry 2% a year. Real estate is on the rise, but who knows when the next bubble might burst?

Plus, flipping homes or owning rental properties involves a whole lot of time, stress, and headaches. Like Robert Kiyosaki explains in “Rich Dad, Poor Dad,” you need to become an investor.

Buy now from just $7.19: Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!

In this book, Kiyosaki discusses cash flow quadrants. While he is on record as being a huge fan and avid promoter of the network marketing business model, he explains this as being in the B Quadrant along with other business owners.


Cashflow Quadrant

According to Kiyosaki and virtually every successful person the world has ever known, you should strive to be in the I Quadrant as an investor and make your money work for you.


Modern Investing – Much More Than Mutual Funds

From lunchboxes to railroad ties, modern investing involves much more than the DOW, S&P, and ASX 200. In fact, there are thousands of alternative investments, giving you the ability to broaden your portfolio and earn a healthy ROI.

Today, one of the best alternative investments is cryptocurrency. From Bitcoin to Etherium, the price of cryptocurrency is exploding as we speak. One year ago, you could purchase a Bitcoin for $741 USD. Now, the price has climbed to over $9,350 USD ($12,344 AUD)!

Price of Bitcoin

This is just one example of the possibilities at your fingertips when you decide to hop onboard the money train enroute to the I Quadrant. Here’s a closer look at cryptocurrencies and a few more smart investments for today’s savvy entrepreneurs:

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Friday, Nov 17, 2017

Why Every Network Marketer Needs a Sales Funnel

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If you’re struggling to convert traffic into signups and sales, you’ll probably agree when I say it’s next to impossible without a great sales funnel.

In fact, a quality sales funnel can increase your conversion percentage tenfold, if not more, and do the heavy lifting for you. When everything’s dialed in, all you’ll have left to do is scale up your campaigns for explosive gains and maximise your ROI.

This may sound too good to be true, but in today’s post, I’m going to show you the importance of a high-powered funnel and how to create one in no time at all.

Look: According to HubSpot, only 32% of sales organisations can identify their sales funnel.

This means 68 percent have no idea what their sales funnel is and are either missing out on serious profits or folding up shop as a result.

You don’t want to be one of them. Keep reading to learn more about the unquestionable importance of funnels and how to utilise them to your distinct advantage starting today.

Sales Funnel – Proven Way to Make $1,000’s a Day

Whether you’re a network marketer, affiliate, or product creator, a sales funnel is an absolute must. Without one, you’re destined for failure and a much, much heavier workload.

However, no slapped together sales funnel will do. You need a great looking sales funnel that captures the attention of your prospects and keeps it all the way through the conversion and beyond.

But here’s the deal…

You can’t have a lucrative funnel without first appreciating their importance and understanding all that it can do.

What is a Sales Funnel?

In its simplest form, a sales funnel is a journey you take your prospects through to guide them towards becoming happy, loyal customers. Although you target thousands of people in your marketing efforts, only a fraction will supply their email address and become leads. Even fewer will actually become customers or clients.

You need to create an awesome funnel to get a larger slice of the pie and keep your entrepreneurial dreams alive.

It serves many purposes, but the primary job of a sales funnel is to funnel down prospects into new subscribers and happy paying customers. To do this, a funnel is created into five essential stages.

A typical digital marketing sales funnel

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Monday, Aug 21, 2017

The Ultimate Tools to Explode Your Online Profits in 2017

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The simple truth is you need an online presence. Without one, you’ll not only struggle to survive as an entrepreneur, but you’ll leave a horde of money on the table as well.

That being said, you can’t just jump into the online arena ill-equipped and unprepared. You need the right guidance and a set of tools to help you collect leads, grow your following, and convert those leads into cold harsh cash.

Lucky for you, you’re learning from the best. As Australia’s #1 MLM enroller, I’ve generated seven figures utilising the very same tools I’m about to share with you today. If you want to explode your profits in 2017 and beyond, these 12 must-have online tools will help you do just that. Enjoy!

1. Website Builder

In today’s day and age, having your own custom website is one of the foundational keys to your success. Without one, it’s nearly impossible to position yourself as an expert and industry leader. In other words, having your own website is a must.

Your website, especially if you plan on entering the highly lucrative and equally competitive MLM space, is a place you can send people to learn more about yourself and your business, discover your expertise, provide their contact information in exchange for discounts or valuable advice, and ultimately purchase your products.

In the good old days of dial-up, having a website meant hiring expensive coders and Web developers, or buying some expensive software and spending weeks to simply learn how it works. Fortunately, times have changed. Today, inexpensive and easy-to-use drag ‘n drop website builders, like BuilderAll, allow you to have a fully functional, great looking site up and running in just a few hours, if not sooner.

Sound too good to be true? What if I told you there are hundreds of thousands of successful sites all across the Web built with drag n’ drop website builders?

It’s simply the EASIEST way to build a website. Unlike WordPress, there’s no need for any coding knowledge whatsoever. It’s just a simple game of drag and drop. Choose one of the many templates, add content for your pages, upload a logo, and press publish. That’s basically all there is to it.

Build a Website in Minutes

There are a ton of website builders on the market to choose from, but I prefer BuilderAll. Wix is free, but you’ll get an ugly URL in the form of This looks unprofessional and does very little in promoting your brand. To add your own domain and remove the unsightly Wix ads, it will cost you $24.50 each month.

Squarespace and several other solutions are available as well, but they’re terrible when it comes to SEO. Trust me, I’m an SEO expert. If you want your site to show up on the first page of Google’s search results, which is valuable advertising and one of the keys to my success, you need a website builder designed with SEO in mind.

2. Sales Funnel

If your goal is to enjoy the freedom and profits of making money online, you need a high converting sales funnel. What is a sales funnel, you ask? A sales funnel is essentially the process your clients or customers go through when they visit your site or click on an ad. From the time he or she first sees or hears about you and your solution up until they purchase your products, this entire process is part of your sales funnel.

Sales funnels are so important that many online businesses and marketers choose to setup their sales funnels before they even create a website. From videos to autoresponders, many of the tools below are designed to help you create and manage a successful sales funnel.

With ClickFunnels and many other sales funnel creators you can end up paying upwards of $297 per month for these tools. BuilderAll allows you to take advantage of hundreds of plug n’ play sales funnels ready and waiting to begin collecting leads and converting them into sales. Better yet, I’ve scored my readers free access for a limited time only:

Get Instant Free Accesss to Sales Funnels

3. Autoresponder

Did you know over 200 billion emails are sent each and every day? That’s over two million emails per second and over 70 trillion emails each year!

The numbers don’t lie, and they clearly highlight the importance of email as a communication and advertising tool. Therefore, creating an email list of buyers and loyal followers is a critical aspect of profiting in 2017. To do this, you need an autoresponder.

Email Marketing Tools

An autoresponder allows you to collect the names, email addresses, and other contact information of potential customers and automatically send them emails daily, every other day, weekly, and so on to gain their trust, sell them products, and promote your brand. You simply write up a series of emails, load them into your autoresponder, select the send dates and times, and it markets to your list for you on complete autopilot.

A large responsive list can help you earn a substantial sustainable income online, and an autoresponder will help you create and manage such a list.

TIP: I’ve used a bunch of email marketing tools in my time, and this one is hands down the best.

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Thursday, Jul 27, 2017

Why You Should Have Your Own Network Marketing Blog

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Blogs may have once been optional in online marketing, but they have become essential. Network marketers are no exception. In fact, a network marketing blog is more important to you in a way because network marketing (also known as MLM/multi-level marketing) revolves around connections with others. The better you can connect with leads and customers, the more success you’ll see in network marketing.

Below I have outlined the five main reasons you should have your own network marketing blog.


1. New Leads (Through Inbound Marketing)

Network Marketing Generates Inbound LeadsBlog posts are one of the best free ways to generate new leads. Through search engines and social media, people can find your blog. This is known as inbound marketing. Inbound marketing is a way of attracting new customers or leads through content marketing, social media marketing and SEO.

Search engine optimisation (or SEO for short), is another relatively cheap technique that helps your blog posts rank higher in the search engines. This increases how much traffic is sent to your website. As you publish new blog posts, your traffic gradually increases due to having more content on your website.

What about from social media sites? New leads come from social media sites when you or others post links to your blog posts on social networks. One of my associates, Danielle Marie, has recently started her own network marketing blog. She has done well so far in network marketing/MLM but has realised she can gain new leads through blogging. Danielle only has three blog posts at the time of this writing but as she builds her blog, she’ll notice a difference in the number of leads she generates.


2. Connect with Customers

One of the most important reasons to have your own MLM blog is it helps you connect with customers. People can learn more about you and your chosen niche when they read your blog. Even if you don’t share personal details, people will feel closer to you. They know it’s one of the ways you reach out to them and provide valuable, free information.

Responding to comments on your blog also assists with relationship building. Even the simplest response matters to your readers. Always spend at least a little time reading and replying to people. Connecting with customers is critical in today’s world. The businesses that last will be the ones that built the best relationships with their customers and showed they truly cared about them.

If you take a look at Danielle’s website, you’ll see that everything looks professional. If she didn’t have her own network marketing blog, you may take her less seriously and feel distanced from her. Now that she has a network marketing blog, she has opened another line of communication with her customers and downline.

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Monday, Jul 03, 2017

There’s No Such Thing As Easy Money

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The Internet is full of many ads for “done for you” businesses, automated forex trading, and other types of get rich quick schemes. As appealing as the idea is, there’s no such thing as easy money. Entrepreneurship, network marketing, and forex trading are viable ways of earning money, but it doesn’t come easy. For one, there’s risk involved. Secondly, you must work hard and consistently to succeed.

Most People Operate at a Loss in the Beginning

Starting a business takes a lot of work and commitment. You’re not going to be earning a profit straight away because of the time and money you invest in the beginning. For many people, it’s discouraging to operate at a loss in the beginning stages of their network marketing businesses. However, when you understand that’s normal in business, it makes it easier for you to be patient. Many businesses don’t break even until after about a year in operation. And a lot of hard work goes into building and growing the business.

If you had to choose between a brand you haven’t heard of before and one that’s well-known around the world, which would you trust more? You would probably pick the brand that’s already established for greater security in not being scammed. Thus, you can get an idea of how difficult it is for new businesses to gain footing. The good news is everyone starts from ground zero. The biggest brands in the world were once brand new businesses that no one had experience with. Because the founders of those businesses were determined and remained consistent in their efforts, the businesses became profitable.

My initial jump into network marketing took a lot of courage. It’s nervewracking leaving the security of a well-paying job to start your own business. And it’s certainly not easy going from a six figure income to no income. But you must be patient and give it all the effort you have to succeed not just in network marketing but any type of business.

You Must Put in Hard Work

Businesses Require Hard Work

Just as you work hard at your job, you must work hard at network marketing too. Those who don’t put in hard work, don’t see much success with MLM. One of the biggest problems preventing them from succeeding is thinking MLM will be easy money. As someone who’s reached six figures in network marketing, I can tell you that it’s not easy money when you’re getting started. You have to put in a lot of hard work.

I spent time building, attending Isagenix events, and promoting Isagenix to others. Network marketing was new to me, so I had a lot to learn. I at least had a background in search engine optimisation, a subset of online marketing, which helped me rank my website. But even with my SEO knowledge, it wasn’t an easy climb to six figures. There is a lot to learn in MLM (these books helped me greatly). Be prepared for lifelong learning if you get into network marketing because as technology advances, so do strategies for obtaining sales online.

Techniques that once worked may not work at some point. You must keep up with important changes in the industry and adjust accordingly to stay in business. I don’t explain this to scare anyone off of network marketing but to provide realistic explanations before they make a major decision like quitting their job to start an MLM business. Although it’s a lot of hard work to get started, it’s a lot of fun if you pick a niche you’re interested in and have a good sponsor.

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Sunday, May 07, 2017

Top 7 Reasons Why People Won’t Join Your Network Marketing Business

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Who wouldn’t want to become a successful home-based entrepreneur and have the luxury of scheduling their own days? Why have you had so much trouble getting people to join your network marketing business. Why can’t they see what a great opportunity it is?

Here’s the top seven reasons why people won’t join your network marketing business.

1. Lack of Professionalism and Credibility

People prefer to buy from businesses that act professionally and appear credible because it reassures them that they will get what they are promised. When consumers shop, they have fear of regretting their purchase or being scammed. Businesses must assuage that fear enough for the consumer to buy from them. One of the most powerful ways to eliminate a buyer’s fears and concerns is to maintain a professional storefront and prove you’re credible.

How you go about this depends on what type of business you have. For instance, an Internet-based business shows professionalism through good website design, content free of grammar and spelling errors, and a strong digital footprint (through social media, additional websites/blogs and carefully crafted, meaningful content). These three things help your business appear more credible.

Additional ways to add credibility to your website are displaying awards you have won, major media outlets that have featured your work, and showcasing happy customer testimonials such as these with Isagenix:

Isagenix Reviews

If you’re new to network marketing, however, you won’t have those three things yet. You must rely on a professional website design, high quality content, and conducting yourself in a professional manner.

2. They Don’t Have the Drive or Desire to Start Network Marketing

The only reason on this list that you have no control over is this one. Some people don’t have the drive or desire to start network marketing. Although you can help motivate and inspire others, at the end of the day, whether or not they take action relies on them. An individual must keep themselves motivated to work on their business every day. When the initial excitement of network marketing wears off, they must remain dedicated to putting in the work regardless of how they feel.

It’s easy to think that successful network marketers are motivated all the time, but that’s not true. Everyone goes through periods of lower motivation. What makes the difference is some people have learned how to regain their motivation and know that they need to continue implementing their plan regardless of how motivated they feel.

When you talk to prospects, pay attention to how ambitious and attentive they are. It sounds harsh to some, but the reality is you’re not going to get lazy or unambitious people to join your network marketing business. Even if they do join, they will quit within a month or two. Instead of spending time trying to make them join, you could talk to the people who are highly motivated and driven. You’ll have a higher success rate with these prospects.

Never pigeonhole someone because you don’t think they will be interested in the opportunity. They might be looking for more money to pay off some debts, more time to spend with their young family, or simply want to set themselves up for retirement. You may not know their exact circumstances. People join network marketing for a variety of reasons.

Here’s what network marketing means to a collection of successful Isagenix associates:

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Tuesday, Apr 11, 2017

Why MLM is No Longer a Dirty Word

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MLM (multi-level marketing), also known as network marketing, was once disregarded as a scam like pyramid schemes and ponzi schemes. Some people even used the term interchangeably with these types of scams. However, there is a difference between multi-level marketing, pyramid schemes, and ponzi schemes.

MLM is Not a Pyramid Scheme or Ponzi Scheme

A pyramid scheme compensates people for recruiting others. There isn’t a product or service the individual has to sell. As Investopedia explained:

The problem is that the scheme cannot go on forever, because there are a finite number of people who can join the scheme […] People are deceived into believing that by giving money, they will make more money; however, no wealth has been created, no product has been sold, no investment has been made, and no service has been provided.

In a ponzi scheme, the operator, which can either be a person or organisation, pays earlier investors with the money from new investors. They lure new investors into the scheme through promises of high returns on their investments. What makes this a bad thing is the fact that no product is being sold and no legitimate investments are made. Just like the pyramid scheme, it’s not sustainable. It depends on an increasing flow of money from new investors.

As you can now tell, multi-level marketing is not a pyramid scheme or ponzi scheme, because there’s an actual product or service being sold. And the money given to distributors is from profits on those products. Some pyramid schemes in the past were wrongfully thought to be MLM companies because they presented themselves that way. They may pretend to sell a product to attract people to their scheme but that’s not what’s going on behind the scenes.

How to Avoid Pyramid Schemes Disguised as MLM

You can avoid pyramid schemes by thoroughly investigating a network marketing opportunity that you’re interested in. The most important factor to look at is whether or not payments are based mostly on new recruits or product sales. If the payments mostly come from recruits, then it’s probably a pyramid scheme.

What is Multi Level Marketing?

MLM is a business model that involves compensating distributors for sales they generate for the company and sales their downline generates too. What’s referred to as your downline in MLM is the people you’ve recruited. It’s similar to affiliate marketing because you earn a commission for sales you make on behalf of the company. However, it’s different because you’re also compensated for sales your recruits make.

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Thursday, Feb 23, 2017

9 Habits of Successful Network Marketers

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Habits of Successful Network Marketers

What makes a network marketer successful? Ask five different people and you’ll receive slightly different answers, but what it boils down to is having the right habits in place. Habits either hold you back from accomplishing your goals or push you forward on the road to success. What your goals in life are determine what kind of habits you should cultivate. If you’re starting a network marketing business, then you’ll need to develop a few of the following network marketing habits:

1. Listen Closely

Because network marketing is people-oriented, you must learn how to listen closely to what prospects and partners say. You will have a better chance at closing a sale and working peacefully with others when you listen well. Good listening skills improve your understanding of others, the quality of your relationships, and your likability. Whenever you catch yourself thinking of how to respond to someone while they’re talking, return your focus on what they’re saying. Ask questions to make sure you understood what they said.

2. Keep Your Word

The most successful network marketers keep their word. When they say they’ll call you back on Thursday, you receive the phone call on Thursday, not on Friday. When they tell you that they’ll write a guest blog post for your website, you’ll see an email from them before the month is over. Network marketers are rarely late because they know the importance of keeping their word. If you read customer reviews from several small businesses, you’ll eventually find a business that has complaints about the business not doing what they said they would and lacking punctuality. You don’t want to do business with someone like that, so don’t be that person either.

3. Say Nice Things About Others

If you talk negatively about others on your website, social media, or in conversations, it can negatively affect your results. Many people prefer doing business with those who have a positive mindset and don’t talk badly about others. Constructive criticism is necessary sometimes when you’re trying to help a member of your downline improve, but always be mindful of how you deliver that criticism. It’s a good idea to first point out something positive, then give the constructive criticism. And wrap up on a positive note. This tactic makes what you say more digestible.

4. Focus on One Thing at a Time

You can improve your productivity by focusing on one thing at a time. It’s tempting to multitask when things get hectic, but multitasking actually takes more of your time and energy. According to Arthur Markman, a psychology professor at the University of Texas at Austin, splitting your attention among different tasks is taxing on the brain and can decrease productivity. A few people are good at multitasking but most aren’t. If you feel stressed and burned out or make frequent mistakes, then it’s better to focus on one thing at a time. Focusing on the person you’re communicating with is especially important in network marketing because it makes them feel valued.


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About Me

Brad Russell: Network Marketer, Entrepreneur + SEO Expert

Professional Profile

Brad Russell is a leading authority on multi-level marketing, SEO and e-commerce. Since retiring from the corporate business world at just 29, he has had outstanding success in the network marketing industry and is recognised as Australia's #1 seller of Isagenix products in 2014, 2015, 2016 and 2017.

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Brad works with a handful of select clients to improve their SEO (search engine optimisation). If you want more traffic to your website, see Brad's SEO results and services here. He does not outsource the work and delivers outstanding results, time and time again.

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