About Brad Russell

My Career Story

Hi, I’m Brad Russell and I retired from the corporate 9-5 at the age of 29.

After five years as SEO and E-commerce manager for Kitchenware Direct, one of Australia’s largest online retailers, I quit my job. It wasn’t because I didn’t like it there; in fact, I take pride in having ushered the family-run company to enormous success as an e-commerce website. While I was there I became a top blog contributor on SEO topics for Moz.com and did several speaking engagements for the PeSA Conference and the Online Retailer Roadshow.

However, I realised I wasn’t going to get what I wanted from life as someone else’s employee. Maybe you know the feeling. So I took the plunge and began to work on my own projects.

In the space of five years I went from working the 9-5 grind to:

• Growing a small, family-owned business into one of Australia’s largest e-commerce websites.
• Owning a very profitable network marketing business.
• Becoming the #1 enroller of Isagenix nutritional products in Australia and New Zealand.
• Speaking at high-profile conferences on e-commerce and online retail.
• Contributing as a Top 150 blogger to SEO website Moz.com.

My SEO Expertise

You might have guessed by now that I’m a firm believer in the power of internet-driven sales. However, that world of search engine optimisation (SEO) can be complex and if you want to succeed, you’ll need a guide. I’ve helped several businesses navigate themselves through the constantly-changing rules of search engine optimization and social media marketing.

My Passions

Believe it or not, I have spare time between all of my business pursuits and I love to spend it playing football, reading about football, and watching football (AFL, of course). Occasionally I’ll take a break from my footy obsession to travel, exercise and relax in my hammock.