So, I’ve decided to post more regularly on my blog. Ideally, I’ll post 2-3 times a week with short, useful posts that others in the e-commerce industry can easily implement on their own website.
Increase Conversions at Christmas
First up – a few simple tips to increase orders during the busy Christmas shopping period. Read more
Click Frenzy – Mother’s Day 2013
Recently the company that I work for, Kitchenware Direct, participated in the second Click Frenzy sale. We all remember the somewhat disastrous first Click Frenzy promotion back in November 2012. Their site crashed, #clickfail was born and there were serious questions about the future of the website.
Welcome to Click Frenzy Mark II. Read more
One of my goals for 2013 was to speak at an Internet retailing conference. Good news – I’ve been given the task of speaking on a social media panel at the 7th Annual Professional eBay & eCommerce Sellers Internet Conference!
You Simply Must be on Google+
I’ve made it no secret in the past that I’m a huge fan of Google+. It has some great benefits and features (which Google are continuing to roll out, such as the addition of Communities recently).
About 8 months ago I realised the many benefits of G+ and made it my goal to improve my Google+ profile and the number of followers I have. Initially, it was slow work. The first 200-odd followers took me approximately 7 months. I had to work hard to keep my profile active and not give in to the seemingly low amount of interaction on this relatively new social media platform.
During the last month, however, my followers have increased by 50%. Here’s how I did it: Read more
2012 was a fantastic year for me personally.
2013, however, will be bigger, better and even more exciting. I hope to achieve a number of things both personally and career-wise. These include:
- Buy a house with my girlfriend
- Speak at an internet retailing conference
- Have a post published on YouMoz
- Win a premiership with the mighty Brentwood Booragoon football team (and not get injured as much…)
- Run the Perth City to Surf in under 55 mins
By having this list on my blog (so visible to the public), I hope the constant reminder will help me achieve each and every one of my goals.
Let’s see what I can achieve in the next 12 months!
Don’t get me wrong. I love Christmas. Partying, time off work, summer barbecues – pretty awesome, right?
Well, not everything about Christmas is awesome. In fact, there’s some pretty sucky things around this time of year. Here’s my top 5 things I hate about Christmas:
1. Buying gifts for people I haven’t seen in years. Does my great-great-uncle’s barber really need a gift from me? Probably not. If I am forced to buy a gift for someone that I barely know I’m going to try as hard as possible to buy something really crappy. Home-brand liquorice allsorts anyone?
Google+ Kicks Butt
I love Google+. I think it’s a fantastic social media platform with a wealth of advantages over its competitors Facebook, Twitter, LinkedIn, Pinterest and so on.
So, just what makes Google+ so great? For me, it’s not the hangouts (which I’ve never used, but are no doubt great), events, photo albums or the ability to add a large number of people in one simple click via circles. It’s the simplicity, the engagement and the full control you have over your own profile. Read more
I love Thailand. I’ve been many times and I’ll go again in the future. Whether it’s for its famous nightlife, it’s great food, the friendly Baht-to-Dollar ratio or the exceptional weather – Thailand is a holiday destination I just can’t get enough of.
Phi Phi Island Resort – View of the Beach
As of late 2012, I’ve been to Thailand about 6 or 7 times (I lost count after the third!). The first 2 were purely for holidays with friends when I was young and definitely had the travel bug in me (see my post about holidaying in New Zealand earlier this year for proof that I love to travel!). The next 3 or 4 were primarily to visit my dad as he worked in Bangkok for an engineering firm and this trip was with extended family. Bangkok is absolutely crazy, but I won’t go in to detail in this review. I will say one thing though, if you get a chance to visit Thailand’s capital and spend a few nights there, take it up. It’s a city buzzing with action. Any more than a few days though and it can get a little tiresome.
So without further ado, here’s my latest Thailand holiday review. Read more
Being the SEO and E-Commerce Manager at Kitchenware Direct has its perks. For one, I got to attend Pubcon 2012 in Las Vegas (not a bad week of work…).
The main sessions at Pubcon kicked off with a bang yesterday. Robert Cialdini’s keynote was the best I’ve witnessed at any conference, ever. If you weren’t lucky enough to be there in person, Lisa Barone wrote some great notes on The Principles of Persuasion.
Besides Cialdini, there was some great speakers on the day (my personal favourite being Tim Ash of SiteTuners). Here’s my top 5 tips from the day: Read more