SEO for Small Businesses
I often get asked by friends, family and people that find my blog via Google to help them with their SEO (Search Engine Optimisation). In the past I’ve helped with the SEO for a number of small businesses including:
- My own – Swish Plastic, Buji Tea and my various network marketing businesses
- Hyperfocal Design – the leaders in HDRI Sky Maps in Australia and USA
- Perth Foot Centre – Specialist Podiatrist Perth (including specialist foot surgery and other procedures)
- Gorgeous Gowns and Dresses – mother of the bride dresses for weddings and other special events
The Impact SEO Has on Traffic and Revenue
In my opinion, SEO is the single most important marketing avenue for most small businesses. I’m astonished when I see businesses of all shapes and sizes not consider the impact that a low number of visitors from Google can have on their bottom line. With a few small tweaks their SEO rankings can easily be improved!
The businesses above, as well as ones that I have worked on previously, have seen a jump in traffic of anywhere from 30-200%. What’s even more important; this traffic is of higher quality and ultimately converts to more sales. SEO pays off – many times over.
If your business is on page 2 of Google, it won’t get nearly as much traffic as those businesses that are found on the upper half of page 1. Consider the following study from Advanced Web Ranking (published by Marketing Land) in 2014. Position #1 in Google gets 31% of all clicks. Position #2 gets approximately half that (14%). Position #3 just 9.85%.
ALL of page 2 gets just 3.99% of clicks and ALL of page 3 gets just 1.6%! If you’re not in position #5 on page 1 or higher, forget it!
Impact of Google Rankings on Click Through Rates
How Can I Help Your Small Business?
I’m available for SEO consulting for small businesses. To enquire, please contact me and I’ll be in touch. My rates are extremely competitive and I would love to help you increase the traffic and revenue for your small business.
Wouldn’t you like your business to have massive growth in the online marketplace?
We Made the Switch
When we first launched Buji Tea, we choose a custom WordPress install with WooCommerce. At first, we loved it. It was totally custom, highly optimised for SEO and had a lot of customer features. But the further we got into this project, the more we came to realise how cumbersome it was. There had to be an easier way.
Shopify Immediately Stood Out
A lot of our competitors selling weight loss teatox systems used Shopify. We investigated further. Why did they all use the same system? Didn’t they want to differentiate themselves? After some deliberation we made the switch from WordPress to Shopify.
It’s Been a While!
I first started this blog as a hobby way back in May 2012. In fact, my first post was about creating a SEO friendly WordPress blog as I documented the process.
Since then I’ve posted about my yearly goals, network marketing Australia projects, SEO tips and a few other bits and pieces.
More Focus on Network Marketing
Now, as I become well known in the network marketing industry in Australia, I’ve decided to capitalise on my blog’s powerful exposure and revamp it to include a much fresher/cleaner layout, better navigation and improved usability. My focus will shift slightly away from SEO to more on network marketing. That’s not to say I will stop blogging about SEO altogether—it’s still an industry I love and have had great success with.
Stay tuned – I aim to have this project completed in just a few weeks!
What Do I Really Think of the Isagenix Products?
People often ask me – “Do you use the Isagenix products yourself? I see you sell them, but do you actually use them?” My response: “Of course I do. They are the best nutritional products on the market and I can’t exactly sell something I don’t believe in.”
So here’s my personal Isagenix review.
I Use the Products. Every Day.
Every day I consume an Isagenix IsaLean Pro Shake with both Want More Energy and IsaGreens added (and a bit of ice too). I also consume two Eshots every day; 1 upon waking and 1 before the gym mid afternoon.
Other products I include in my daily routine include Ionix Supreme, IsaFlush, Cleanse for Life and Ageless Actives.
The shakes are vital for my exercise routine. With 36g of protein in every serving, active enzymes and amino acids, I haven’t come across a better product on the market. Plus, they are pretty damn tasty too. Coupled with the amazing Eshots and Isagenix are on to a winner here!
Isagenix Eshot – My Favourite Product!
Isagenix IsaLean Pro – I Prefer the Chocolate Flavour
My First 12 Months in Network Marketing
In truth, there’s 1000 things I’ve learnt in my first year of network marketing (often referred to as multi level marketing). Here’s my top 10:
1. It’s probably the most exciting industry in the world
Network marketers have the ability to earn big dollars, all from the comfort of their own home. I personally started in Isagenix back in January 2014 and within 5 weeks had quit my job of 5 years. I will forever work for myself, anywhere in the world. Not bad at the age of 29!
2. Promote the lifestyle
Some experts call multi level marketing ‘Lifestyle Marketing’. They promote their lifestyle to others; high incomes, ability to travel, ability to work from home etc. Promoting this lifestyle attracts others to join you. Who wouldn’t want to live like that?
3. You get back what you put in
We’ve all been there. You work for a company and put in the extra hours. What do you get? A 10% pay increase at the end of the year? If you do the same in MLM you’ll see much bigger payoffs. I now earn triple what I used to earn, and it’s all due to the work I put in myself.
Open for Business
After a special preview around 8 weeks ago, Fit Coffee has arrived! Fit Coffee is aiming to be Australia’s #1 retailer of Organo Gold coffee and tea.
What is Organo Gold?
Organo Gold is a network marketing company that sells ganoderma-enriched products such as coffee and tea.
Not only that, but the coffee is damn tasty!
How Can I Purchase Organo Gold in Australia?
Organo Gold can be purchased directly from Fit Coffee. All products are shipped securely by Organo Gold within Australia and most orders 3-7 days to arrive (depending on where in Australia you are located).
Want More Information?
Please don’t hesitate to contact me and I’ll be happy to answer any questions you may have.
Buji Tea – Australia’s #1 most effective and best tasting weight loss tea – is here!
After months of hard work, we’ve launched what we believe is the best website and product on the market. Our initial range includes the Skinny Dip TeaTox and Sunrise TeaTox, with more blends on the way including De-Stress Tea and Skin Care Tea.
Support a 100% Australian owned e-commerce business and shop at BujiTea.com. Should you have any questions about the product, please don’t hesitate to contact me.
Fit Coffee is Launching Soon!
My latest project, Fit Coffee, is launching soon. Fit Coffee was created with the aim of being Australia’s largest online retailer of Organo Gold products; including coffee, hot chocolate, tea and more. Stay tuned for more exciting updates.
In the meantime, see my other network marketing ventures that have enabled me to retire from the traditional 9-5 at the age of 29!
Fit Coffee is Launching Soon!
Google Plus – Increased Visibility in SERPs
Every now and then, Google changes the way it displays search results.
Today whilst searching for Isagenix I noticed that Google Plus posts have a much increased visibility. Take for example the following search for Isagenix in private browsing mode in Firefox. The following result showed on the first page in position 6:
Google Plus Post in SERPs
A Previous Google+ Post of Mine
So what exactly is this? This post is an old post of mine (over a month old) that I posted on my Google Plus profile. This is a very competitive keyword so I instantly noticed the post on the first page of results.
This wasn’t the only instance of Google Plus posts having increased visibility – there were a number of others from official corporate pages and individual’s Google Plus pages I noticed.
Has anyone else noticed this or any other changes in Google? Leave your comments below!